Restoring California’s nature, one garden at a time

The goal for Calscape was to preserve the scientific data and present it in an engaging and inspiring way to build the solution that resonates with their audiences and serves the needs of gardeners, nurseries, landscape professionals and scientists.

We were challenged to design the solution that helps Calscape, which is uniquely positioned at the center of the native plants enthusiast’s community, to educate their users and facilitate the connections between gardeners, landscape professionals, and nurseries.

The result of our collaboration with Calscape was a transformative redesign of their website, featuring a compelling visual and written content that increases the traffic and improves the site’s already high ranking. Newly implemented CMS system helps optimize operational efficiency for Calscape employees and volunteers and allows them to easily manage permissions and access to the website content and data editing capabilities.

Propane preserved and expanded the data and feature set and organized the information on the website in an easy to consume way across all audiences. We also built new compelling capabilities that provide value for the Calscape community.

Nurseries are now supported with a custom built inventory system that allows them to manage their inventory and list it for the Calscape site visitors to reserve plants online. Nurseries can also manage and process online reservations in Calscape.

Landscapers can list their business and showcase their services to attract clients as well as research and order the plants for their projects from the nurseries that are listed on Calscape.

Gardeners can research the plants, climate, soil, landscape, pollinators, etc. data that is relative to their location to make informed decisions and select the suitable plants to build the plant lists and order from nurseries listed on Calscape. Gardeners can also research, select, and contact the landscape professionals to get help with their projects. 
 The outcome of our collaboration with Calscape is a user-friendly platform that streamlined and enhanced the user experience and made the process of researching and reserving the plans and services efficient and frictionless.