The David Druker Center for Health Systems Innovation exists to improve quality of life for older adults and caregivers. We helped them further that mission by making their online timebanking platform easier to use. We redesigned the interface, simplified the UX, and added helpful features.
OUR WORK | Community Retention
Improving Aging Communities
- Build Loyalty
- PAMF linkAges
- The Ask
- Engage an Older Audience
Build Loyalty
Highlights
- “Time Banking” Engine
- Request and Offer Services
- Events Planning and Sharing
- Invitation Incentives
- Searchable Resources
- Permissions-Based Users & Groups
- In-App Messaging System
- Build Loyalty
- PAMF linkAges
- The Challenge
- Build a Scalable and Self-Regulating Application
Imagine mixing key features from Facebook, Craigslist, NextDoor, and TaskRabbit. Each site’s functionality is relatively straightforward. But combining them into a single community (while making it easier for seniors to use) was a big challenge. We made it simple for members to receive and offer help, learn new skills, and share interests. Using the site, seniors and caregivers could build lasting connections and a stronger community.
- Build Loyalty
- PAMF linkAges
- The Results
- Healthier, Happier Seniors
26%
fewer office visits for linkAges community seniors
Members have given positive reviews, noting the site is engaging and easy to navigate for users of all ages. Seniors in the community are reporting less loneliness and fewer visits to the doctor.
