Digital Strategy

Digital Strategy

Identifying all the ways your department and your company can leverage digital technology is overwhelming without help from a partner like Propane. Whether your goals are to motivate people through a conversion funnel, to engage or spread awareness, your customers’ journey is ripe with digital opportunities. Propane can map your customer experiences and touchpoints, helping you to prioritize the experiences, messages and interactions that will meet your audiences where they are while reaching your business goals.

All of our engagements begin with a roadmapping workshop where our leads glean business context from your entire team. It’s the foundation of each strategy and design project whether we are helping you with

  • Website Design & Development
  • Product Design & Development
  • Innovating Community Platforms
  • Product & Service Design
  • Custom Internal Business Tools
  • Sales Support Applications

Human-Centered Design

Redefining an Institution

San Francisco Symphony’s new brand strategy and website design better positions its relevance for new and existing audiences while the experience design solves many ticket purchase and usability issues.
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"We partnered with Propane to reimagine and refresh the SF Symphony brand and website."

A Cure for Health Care Confusion

Kaiser Permanente asked us to create an online shopping experience featuring their new ACA plans.
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200K applications processed per year

Thank you

We look forward to working with you on solutions to your business challenges.
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