Supporting and growing a community requires constant communications and vehicles for connection. Brands can meet this demand best by utilizing marketing automation to send messages via multiple channels and by also asking for feedback and input via those same channels. These two communication types are generally best supported through automation platforms like Marketo, Eloqua, Hubspot, Zendesk, etc. There are, of course, other direct customer engagement platforms but rest assured that Propane will determine the best fit for you based on your needs, budget and time as we are platform agnostic.