Product Design & Development

Product Design & Development

We create problem-solution fit, product-market fit, and scale & growth. Whether it's a singular product or an entire platform ecosystem, Propane has the marketing & product strategy, design, and development expertise to help you reach your goals across acquisition, activation, retention, referrals and revenue.

We start with research and innovation workshops designed to identify opportunities for competitive value and differentiation for customers. We align with the aims of multiple departments and stakeholders within your organization to ensure we understand your business, whether startup or enterprise. And we’re experts in front and backend technologies, architectures, and deployment strategies -- so we know what’s possible, within budget.

We turn those strategic opportunities into customer journeys that guide our user experience and visual design. Concepts turn into wireframes, which turn into visual design & prototypes that let us experience and test ideas before investing in dev. This is a win-win-win approach that saves you money, reduces risk, and improves experience. Then we bring the experience to life through modern, responsive, service-oriented, technology.

It doesn’t end there -- launch doesn’t guarantee success, usage does. The path to your goals requires building, testing, and learning, which means we can continue to refine the experience based on data -- qualitative and quantitative.

It’s at the intersection of your users’ needs, your business needs, and what’s feasible through digital that we find repeated success.While every company & problem space is different, our decades of experience creating and growing products has yielded proven approaches that work time and again.

Human-Centered Design

Redefining an Institution

San Francisco Symphony’s new brand strategy and website design better positions its relevance for new and existing audiences while the experience design solves many ticket purchase and usability issues.
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"We partnered with Propane to reimagine and refresh the SF Symphony brand and website."

A Cure for Health Care Confusion

Kaiser Permanente asked us to create an online shopping experience featuring their new ACA plans.
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200K applications processed per year

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We look forward to working with you on solutions to your business challenges.
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